Do it yourself

Sort out the job you keep putting off, with a tool you run yourself.

We built these apps, AI skills and templates to fix problems in our own work and our clients’ work: processes nobody has written down, HR policies that don’t exist yet, wins forgotten by review time and birthdays that slip past. Find the one that matches your problem and start today.

Processes that only live in one person’s head✦HR policies you keep meaning to write✦Birthdays that slip past in a busy week✦Wins you forget by appraisal time✦AI copy that doesn’t sound like your business✦App builds that go round in circles✦Processes that only live in one person’s head✦HR policies you keep meaning to write✦Birthdays that slip past in a busy week✦Wins you forget by appraisal time✦AI copy that doesn’t sound like your business✦App builds that go round in circles✦

The tools

Start with the problem you have right now.

Each tool fixes one specific problem. Read the problem line on each card and pick the one that sounds like your week.

Apps you sign in to

Work in your browser or on your phone. Free to try.

App

For founders, ops leads and HR

SOP Generator

The process lives in your head, so nobody else can run it when you’re not there.

Talk a process through in plain English. The AI asks the follow-up questions a sharp operations colleague would ask, then turns your answers into a clean, branded SOP your team can follow.

  • An interview that finds the steps you forget to mention
  • Your logo and colours on every SOP
  • Export as PDF or editable Word

First SOP freeThen from ₦30,000/month

Try it free
App

For professionals who want credit for their work

Momentumm

By the time your appraisal comes round, you’ve forgotten half of what you achieved.

Log a win in seconds by voice or text. Momentumm keeps them in one place and turns them into summaries you can use for performance reviews, interviews and your CV.

  • Voice or text logging
  • An AI coach that helps you spot wins you’d skip
  • Weekly or monthly roundups of your wins

1 month freeThen ₦1,500/month. Founding members pay ₦1,000.

Start tracking

AI skills

Add them to your AI tool once, then use them whenever the job comes up. One-time payment.

AI skill

For founders and HR teams in Nigeria

HR Policy Builder

Your company runs without written HR policies, or with ones copied from someone else’s handbook.

Generate HR policies that comply with Nigerian labour law in minutes, instead of starting from a blank page.

  • Built around Nigerian labour law
  • Works inside your AI tool

₦37,000One-time payment

Get the skill
AI skill

For founders and small teams

Brand Builder Skill

Your AI tool writes generic copy that doesn’t sound like your business.

Generate your brand details in minutes and train your AI tool to produce on-brand work, in less than half the time it usually takes.

  • Your brand details captured in one place
  • AI output that matches how you sound

₦37,000One-time payment

Get the skill
AI skill

For anyone building apps with AI

Vibe-Coding Skill

You get excited about building an app, then end up with a graveyard of unfinished ones because something doesn’t work or there’s a setup step you don’t know how to do.

An AI skill that writes the prompts to get you from idea to a live product much faster than figuring it out alone. It also knows the setups people get stuck on outside the vibe-coding tool, and gives you a guide to set them up so your app runs smoothly.

  • Prompts pre-loaded with designs and animations
  • Handles webhooks, connections and automations
  • A setup guide for everything outside the builder

₦47,000One-time payment

Get the skill

Templates

Set it up once with the guide, and it keeps running.

Template + guide

For HR teams and business owners

Birthday Automation System

Staff birthdays slip past in a busy week, and people notice.

A ready-made birthday automation with a setup guide, so every birthday is celebrated on the day without anyone having to remember it.

  • The automation template
  • A step-by-step setup guide

$15One-time payment

Get the template

Not sure which one?

See what we automated before you choose.

Free 5-day email series

5 things I automated in my business this year (and how you can copy them)

One email a day for five days. Each one covers a real problem, what we built to fix it, and how you can copy it in your own work.

Form not showing? Sign up here instead.

Would you rather we set it up?

We build people systems, policies and automations for your business, then train your team to run them.

Book a call

Want to build your own?

Our live trainings show HR professionals how to build tools like these for their own problems.

Explore live trainings

Questions people ask

Before you pick one.

What is an AI skill?

A skill is a packaged set of instructions you add to your AI tool so it does one job well, the same way every time. You add it once, and it’s there whenever that job comes up.

Do I need to be technical to use these?

No. The apps run in your browser, the skills work inside your AI tool, and the birthday template comes with a step-by-step setup guide.

Which one should I start with?

Start with the problem costing you the most time this month. If nothing jumps out, join the free email series and see which of the five automations sounds most like your week.

Can you set one of these up for my company?

Yes. If you’d rather not set it up yourself, book a call and tell us what you need. We’ll set it up around how your company works and show your team how to run it.

Want to go further?

Every tool here started as a problem we built our way out of.

In the Primer Automation Lab (PAL), we show HR professionals how to do the same with the problems in their own work.